Content Targeted Ads Report

Google Content Targeted Ads (AdSense) display Google paid placements on non search sites. The Google engine seeks out pages with large sites that contain content related to the keywords purchased through AdWords and displays the same ad copy and clickthrough URL. The result is a large number of sites carrying the ad.

The Content Targeted Ads Report details the referring URL or domain for the site carrying the ad.

In the example above the referring pages have been collapsed into just the domain, which gives a useful overview of the types of sites that are carrying the ads. The default is to display the entire referring URL. This can be changed from the Options dialog.