
The Site Overview shows the big picture of your website. The reports are arranged in simple columns to make comparing different groups of visitors easier. We'll cover this type of comparative analysis in a later section, so for now we'll just examine what type of data each report tells us:
 | Total number of visitors |
| Page Views per visitor OR Total Page Views (Options setting) |
 | Cost of Visitors |
| Average time on the site |
| Search keywords, averaged across all search engines (A more detailed search report is available in Search Report). |
 | Internal Search Report, customizable name, lists most frequent requests of a given parameter or cookie |
| Most significant referring sites. Additional information on referrers can obtained by clicking the icon. See 'Referrer Details' |
Pages with the most visitors
Most significant entry pages
Most significant exit pages. Note: this report is turned off by default and can be turned on from Options. Set the number of rows to 10 or 20. Setting this to 0 again turns off the report.
Most significant countries
Date Ranges
You can see the Site Overview in a wide range of date ranges including:
You can also select any custom date range to display through the calendar tool.
The dates within each period are determined from the overall range of dates being analyzed. See Selecting date range or Show me how