Returning Visitors

Highlights returning visitors to your site or other visitor groups that are identified by the presence of any persistent cookie

Overview: Returning visitors are sometimes the most vital population to understand. If your site uses cookies that are stored for long periods in the visitors browser (persistent) and the logfile contains logged cookies, you can track these returning visitors.

How It Works: ClickTracks looks for any cookie that is presented to the server on the entry page. Since the session for the visitor is new, the cookie must have been set in a previous visit.

Cookies must be present in the server logfile.

What to look for: Navigation patterns and pages seen for these most important visitors.