URL Parameter Label

   

(ClickTracks Optimizer and Pro only)

 

Some sites have URL parameters that are passed from page to page and indicate specific attributes of a visitor, such as whether they originated from a particular campaign, or if they have been presented with a coupon. The parameter label is a generic way of highlighting these visitors. The parameter values are extracted and labeled before masking of parameters is performed, so a parameter can be labeled even if it is masked out.

 

Step 2: Choose the parameter name to label and optionally a value to check for, using string matching.

 

Step 3: Advanced Labeling Options