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Navigation Report |
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The Navigation Report is the unique view that ClickTracks gives you of visitor behavior at your site, mapped on top of your own pages. It displays visitor behavior data in three different views simultaneously. The views work together to build up a complete picture of how visitors interact with the site.
The Browser View occupies the upper left portion of the ClickTracks window. It shows link-by-link the percentage of clicks from the specific page being viewed.
Upper right in the main window, the Page Analysis View details visitor activity for the corresponding page shown in the Browser View. In contrast to the Browser View break down of clicks by hyperlink, the Page Analysis View shows visitor behavior across the complete page.
The Path View is displayed in the lower part of the window. The current page being viewed is represented at the top center of the view. To the left are pages saw before the current page, with external referring sites highlighted in blue. To the right are pages viewed from here. Arrow thickness indicates popularity of the pathway and boxes are ordered with most popular at the top.
Each of these views may be toggled on and off by clicking the toolbar buttons, or from the View menu.